I co-collaborated on an insights and strategy report for an iconic luxury fashion house, designed to help shape their cultural initiatives and provide a blueprint for a new editorial platform. My contributions included overseeing global expert interviews, development of audience profiling, market & audience insights, cultural audit & creative strategy.

I independently produced an in-depth report for an advertising and production company, delivering strategic insights and recommendations that successfully enabled the company to re-position its brand and services for greater impact and growth.

I co-produced a trend and cultural report immersed in the US, China, Japan, and South Korea, aimed at inspiring future products, events, and partnerships for the champagne brand co-owned by Jay Z and LVMH.

I partnered on a trend and cultural report for a renowned luxury beverage brand, to inspire future positioning, products, experiences and partnerships in China and Japan.

I’ve created comprehensive and engaging pitch decks and treatments for TV, production and advertising projects, capturing the vision and strategic direction. By blending storytelling, market insights, and creative ideas, I've secured stakeholder buy-in and played a key role in winning pitches and green-lighting productions.

I self-publish a series of Micro Reports - concise, thought-provoking explorations of emerging trends, cultural insights, and creative strategies.

Read here to discover how these insights can drive impact in your projects.